Wednesday, 27 April 2011

New Footjoy Clothing Lines

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New Footjoy Golf Clothing Range


FootJoy has announced it is taking significant steps to develop its Footjoy golf clothing with a new line of designs and fabrics ready for shipment into Europe in March 2012.

Already the best selling golf brand in golf shoes and gloves, FootJoy says the new lines will  be supplemented by new and contemporary colours and patterns in a variety of styles purely for golfers.

“Following our success in the outerwear category, including the popular layering system, the time has come for FootJoy to enter the full line men’s golf apparel business,” says FootJoy's Andy Jones. “This strategic initiative has been carefully considered for several years and is supported by an extremely sophisticated and comprehensive study of the golf apparel category.”

FootJoy launched DryJoys rain wear in 1997 and with regular innovation leads the category in the US and has established itself as one of the leading brands in the UK.

Comprised of clothing designed for wet, windy, cold and warm conditions, its layering system has the aim to 'make every day playable.'

One of its biggest fans is former World No.2 Steve Stricker who says: “I'm impressed with the quality, fit and comfort FootJoy's layering system. It allows me to regulate my body temperature based on changing conditions." 

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